About the Project
PURPOSE: Create an easy and secure digital method of online coupon redemption that offers credits, discounts and/or special offers to customers across product lines.
THE ECLIPSE SOLUTION: Eclipse built an award-winning proprietary programming solution resulting in a retention-focused microsite aimed at improving customer churn rates and building loyalty through online couponing. The system prevents fraudulent usage of credits through advanced back-end programming and can interface with existing billing systems. The mobile-responsive microsites are also bilingual and automated to supply detailed reporting on usage and redemption rates to track performance, user insights and trends. Eclipse operates a “Help Desk” to monitor and assist customers with redemptions.
- Product Usage: Nevers, Light users, Heavy users, Former users
- Onboarding: Welcome new customers and encourage product usage
- Service/Loyalty Rewards: High value or key milestones in customer life cycle
- Customer Service: For missed appointments, service outages, etc
- Upgrade: Upsell to higher levels of service
- Refer-A-Friend Programs